Elad Nehorai — Apple suspended buying ads on...

Apple suspended buying ads on X. So did Disney. IBM. Best Buy. Coca Cola. Chipotle. Ford. GM. Lionsgate. Macys. Meta. NBC. Paramount. Pfizer. Sony. Verizon. Warner Brothers. Volkswagen. United.

But who’s still buying ads on X? The ADL, under Jonathan Greenblatt’s instructions.

I think it is. Pulling off Twitter and publicly saying that it's because it's a cesspool of antisemitism and urging an advertising boycott would be a hell of a lot more effective than sucking up to noted antisemite conspiracist Elon Musk and sending interns to argue with @jewstomper1488 on the TL.

Jay Louis

It would be a tactic that directly confronts and attacks a swamp of antisemetic organizing and hatred by attacking it's ability to operate.

You don't need to engage with antisemites. It's a waste of time and they'll always argue in bad faith. Better to punch them in the jaw or deplatform them.

Jay Louis

No, that's nonsense. They were calling for a boycott of ads and refusing to buy ads themselves until recently.

Ever since Musk went after them and they made up, Greenblatt has reversed course and repeatedly caved to both Musk and Chaya Raichik of Libs of TikTok.

Jay Louis

no? they can monitor what goes on with platforms for hate speech without themselves adding content to that site? without advertising on that site? without endorsing the owner of that site? it's hypocritical to praise antisemites when your job is literally to not do that?

Jay Louis

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